Overview
In this role you will craft platform-native social content from concept to cut-down, shaping engaging, trend-aware videos for TikTok, Instagram, YouTube Shorts, and emerging formats. You’ll work closely with strategists and creatives to align content with objectives, while performing on-camera and producing street-style vox pops. You’ll iterate quickly, track what lands, and push brand-safe, culture-driven storytelling. This role offers hands-on creation, fast-paced testing, and real impact on audience growth across social channels.
Pay / Benefits
- Generous holiday allowance
- Company pension scheme
- Medical Cash Plan – including employee assist programme
- Employee Discount Scheme
- Learning Management System access
- Cycle To Work scheme
Responsibilities
- Generate platform-native content ideas for TikTok, Instagram, YouTube Shorts, and emerging formats
- Turn insights and trends into brand-safe, audience-relevant content
- Develop repeatable content series to drive growth
- Write micro-scripts and adapt on the fly based on performance
- Collaborate with strategists and client teams to align with comms objectives
- Produce on-camera content, street interviews, and other social formats
- Film content on mobile/lightweight gear with good framing, lighting, and audio
- Perform on camera in public settings, including comedy-led content
- Edit primarily in CapCut and create multiple variants for testing
- Support publishing with community engagement and feedback loops
- Track trends, prototype trend-led content, and maintain a trend bank
Key requirements
- Proven ability to concept, film, and edit social content end-to-end
- Strong CapCut editing skills (captions, effects, pacing, templates, sound)
- Comfortable acting on camera in public and performing skits while maintaining brand tone
- Ability to improvise on camera and turn spontaneous moments into on-brand edits
- Shoot clean mobile video with solid audio and basic lighting instincts
- Deep understanding of TikTok/IG Reels native style and engagement drivers
- Ability to work at pace and react to trends and briefs
- Strong communication and professionalism when filming in public
- Experience running street interview formats and shaping questions for strong answers
- Understanding of social analytics and creator/influencer culture
- Portfolio showcasing social-first video work (links required)
- collaborative
- curious
- organized self-starter
- CapCut proficiency
- on-camera performance
- mobile videography
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