Account Director

Overview

In this Account Director role, you drive the end-to-end influencer-led campaigns for a range of clients, shaping earned-first strategies that also deliver for paid and owned channels. You will collaborate with cross-functional teams and the influencer lead to execute partnerships, optimise performance, and grow revenue opportunities. You’ll stay ahead of creator trends, mentor junior colleagues, and ensure campaigns achieve KPIs. This role offers a chance to influence culture-driven campaigns within a renowned global agency.

Pay / Benefits

• Disability Confident Employer
• equality of opportunity

Responsibilities

• Manage influencer projects end-to-end from creator identification to wrap-up execution
• Oversee campaign lifecycle including briefing, content co-creation, approvals and evaluation
• Contribute to influencer strategy and partner with talent/agencies to drive earned conversations
• Handle identification, outreach, negotiation, contracting, management and optimization of influencer partnerships
• Support integrated teams with influencer recommendations to drive cross-channel impact
• Maintain commercial accountability and manage influencer budgets to meet KPIs
• Provide post-campaign performance insights and reports to clients
• Collaborate with strategy, creative and paid teams to deliver cohesive campaigns
• Identify new revenue opportunities through best-in-class influencer work
• Guide and develop junior team members on influencer engagement and reporting
• Understand creator landscape and emerging trends
• Communicate effectively with clients to deliver high-quality influencer work
• Foster a proactive, collaborative, and ownership-driven team culture

Key requirements

• Previous experience as Account Director or Senior Manager seeking a new challenge
• Strong knowledge of social media platforms and their best practices
• Understanding of how influencer partnerships drive earned conversations
• Proficiency with influencer discovery and analytics tools
• Understanding of influencer strategies and techniques
• Strong communication and negotiation abilities
• Data analysis skills and ability to derive campaign insights
• Creative mindset and strong project management skills

• can-do attitude
• proactive team player
• receptive to feedback
• ownership mindset
• open to learning new skills
• industry-standard influencer discovery and analytics tools

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