Job Title: Area Sales Manager
Territory: Southwest
Location: Field-based
Head Office: Peterborough
Overview
Herz Valves UK Ltd is seeking an experienced and motivated Area Sales Manager to manage and grow their customer base across the Southwest. This is a field-based role focused on building long-term relationships, developing new business, and managing existing accounts, with a strong emphasis on commercial performance, spend management, and customer retention.
A technical background would be a distinct advantage, enabling effective consultation with customers and stakeholders across a varied client base.
Key Responsibilities
- Develop, manage, and grow a defined sales territory across the Southwest
- Cultivate strong, long-term relationships with existing customers to maximise spend and reduce attrition
- Identify and secure new business opportunities, selling to SMEs, merchants, architects, and related stakeholders
- Work closely with clients to understand technical requirements and provide value-led solutions
- Monitor customer spend, margins, and retention, taking proactive steps to address risks
- Deliver against agreed KPIs, sales targets, and growth objectives
- Maintain accurate records of activity, pipeline, and forecasts
- Attend quarterly sales meetings at the Peterborough head office
- Work collaboratively with internal teams to ensure excellent customer service and delivery
- Friday afternoon is generally used as a home office day for administration, planning, and follow-ups
Skills & Experience
- Proven experience in field sales or area sales management within a B2B environment
- Demonstrated ability to build and maintain strong client relationships
- Experience managing accounts, controlling spend, and reducing customer attrition
- A technical background or strong technical understanding is highly advantageous
- Confident selling to SMEs, merchants, architects, and similar customer groups
- Strong commercial awareness and ability to work to KPIs
- Self-motivated, organised, and comfortable working autonomously
- Full UK driving licence
Salary & Benefits
- Basic salary: £40,000 per annum
- Commission: 15-20% of annual salary
- Company car: Carr Allowance £5000
- Fuel Card (Radius)
- Healthcare: Private healthcare provided (MediCash)
- Option to add family members at additional cost
- Holiday:
- 20 days annual leave
- Plus 4 days reserved for Christmas shutdown
- Additional holiday entitlement awarded based on length of service
Working Pattern
Field-based role with hybrid working
Friday afternoon typically used as a home office day
Quarterly travel to Peterborough for sales meetings
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