Content Creator Marketing Manager Construction industry

We are seeking an individual to take charge of our content creation and marketing for the M O’BrienGroup. We are an exciting, growing business in the construction industry with an emphasis on our excellent team ofpeople.

The role with involve:

• Arranging and carrying out site visits to film and photographour teams and equipment in action. (Bring your work boots)
• Editing and posting of content across our social channels and website.
• Generating content campaigns for key industry calendar events.
• Product photography/ spec sheet creation for new equipment.
• Assisting the commercial teams by creating collateral material digital and for print.
• Proofing and bringing presentations in line with brand guidelines.
• Email Marketing: Design, execute, and manage engaging email campaigns (newsletters, information emails, promotions, etc.)
• Liaise with the teams to document good news stories that can be case studied and posted.
• Monitor website performance, SEO metrics, social media analytics, and email campaign results to assess effectiveness and suggest improvements.
• Support with event planning.
• Conduct follow up customer satisfaction surveys to relay feedback to the operations team.

We would expect the applicant to:

• Have previous experience within digital marketing.
• Be a confident and effective content creator Video/ Photography experience.
• Competent with Editing software to produce great visuals.
• Able to implement marketing plans and manage multiple projects and campaigns at any one time
• A strong understanding of digital marketing platforms.
• Excellent verbal and written communication skills with a proven ability in digital communications and creative copywriting.
• Strong project management skills with the ability to work independently and on your own initiative
• SEO Understanding.
• Driving licence to enable travel to sites to create content.

It would be desirable if:

• You have experience/ knowledge of the construction industry.
• Hold a CSCS card to obtain site access. (This can be provided)
• Can demonstrate competency with drone operation. (rules/ regs).

The company will provide all equipment necessary for the role, including cameras, a drone, a laptop with Adobe Editing software and necessary licences to carry out this role.

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