Area Sales Manager

Overview

In this field-based role, you drive sales growth and margin performance across Scotland and Cumbria, fostering new business while strengthening relationships with customers and distribution partners. You’ll own the territory, build a robust pipeline, and coordinate with internal teams to deliver sustainable growth. The position combines direct/OEM and distribution opportunities with a strong focus on customer service and strategic planning. This is a commercially driven opportunity for a proactive sales professional looking to shape regional growth.

Pay / Benefits

• bonus
• car or car allowance

Responsibilities

• Achieve and exceed sales, margin, and territory targets
• Identify, qualify, develop and close new sales opportunities
• Grow the customer base through proactive prospecting and business development
• Develop direct/OEM customers and distribution opportunities
• Build long-term customer relationships and understand needs
• Manage enquiries and opportunities through to profitable sales
• Provide high level customer service and timely follow-up on quotations and issues
• Develop a strong sales pipeline and contribute to territory forecasts and budgets
• Collaborate with internal and external sales colleagues and senior stakeholders
• Plan and target the territory with a proactive, commercial approach

Key requirements

• Proven successful sales experience with a track record of growth
• Strong negotiation and relationship-building skills
• Excellent written and verbal communication skills
• Good technical aptitude and ability to understand product drawings and materials
• Strong organisational, analytical and project management skills
• Initiative and strategic thinking to manage the territory
• Experience in power transmission, chain drives or conveyors advantageous
• Sales-related or technical qualification would be beneficial
• Self-motivated and commercially focused
• Ability to travel regularly across the territory

• Self-motivation
• Negotiation
• Relationship-building
• Understanding of product drawings and materials
• Knowledge of power transmission, chain drives or conveyors
• Technical qualification beneficial

…