Marketing Manager or Senior Marketing Assistant (Mandarin Speaking, Salary TBD, Legal, London)

About the Role

We have an exciting opportunity for a Mandarin speaking Marketing Manager or Senior Marketing Assistant at a London-based law firm dedicated to delivering high-quality legal services with a strong focus on serving the Chinese client market. This role will lead digital campaigns, enhance brand visibility, and support business growth.

Qualifications and Experience

• Fluent in both Chinese (Mandarin preferred) and English.
• Proven experience in marketing, preferably within the legal or professional services sector.
• Strong understanding of the Chinese market and client engagement strategies.
• Hands‑on experience managing Chinese social media platforms such as Xiaohongshu (RedNote), WeChat, and other Chinese digital channels.
• Proficiency in mainstream social media platforms including Facebook, TikTok, and LinkedIn.
• Experience planning and executing digital marketing campaigns.
• Strong skills in content creation, copywriting, and social media management.
• Proficient in design, video editing, and marketing software (e.g., Adobe Creative Suite, Canva, or similar tools).
• Creative, commercially focused, and able to develop innovative marketing initiatives.
• Strong organisational and communication skills with the ability to manage multiple projects independently.

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