Danone UK & Ireland is seeking a Brand Lead for Aptamil to own digital channels including web, LLM and social, driving brand strategy and consumer conversion. You will work with cross-functional digital experts and content creators to ensure activation aligns with the annual plan.
You will lead the trade up portfolio, manage P&L, and collaborate with comms to develop compelling digital content around consumer moments. KPI tracking and test-and-learn are essential.
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