Customer Insights Analyst

Company: Harnham
Apply for the Customer Insights Analyst
Location: Leeds
Job Description:

Looking for a role where you can combine marketing analytics, customer insights, and data visualisation to influence business decisions? This is an excellent opportunity to join a growing data function where your analysis will directly shape marketing performance, customer strategy, and commercial outcomes.

The Company

They are a well-established organisation with a specialist data and analytics team at the centre of the business. Working across a diverse portfolio of projects, they help stakeholders unlock value from customer and marketing data through advanced analytics and insight-led decision making. They foster a collaborative culture where analytical thinking, innovation, and professional development are encouraged. This role offers exposure to a wide range of industries, datasets, and business challenges.

The Role

You will work across customer and marketing analytics projects, helping stakeholders understand behaviour, optimise performance, and make data-driven decisions.

Responsibilities include:

  • Analysing customer behaviour, loyalty, retention, and purchasing trends
  • Evaluating marketing effectiveness across digital and paid media channels
  • Developing dashboards and data visualisations using Power BI, Tableau, Looker, or similar tools
  • Conducting detailed analysis to identify trends, opportunities, and performance drivers
  • Presenting insights and recommendations to stakeholders in a clear and engaging way
  • Building reports and presentations that translate complex data into actionable business outcomes
  • Supporting wider analytics initiatives, strategic projects, and product development activities
  • Working with both internal teams and external stakeholders to deliver impactful insight-led solutions

Your Skills & Experience

  • Strong commercial experience within marketing analytics and customer analytics
  • Advanced Excel skills, including data manipulation, analysis, and pivot tables
  • Experience using Python for data analysis and insight generation
  • Strong dashboard development and data visualisation capabilities
  • Experience presenting insights through PowerPoint and stakeholder-facing presentations
  • Understanding of marketing KPIs such as ROAS, CTR, CPL, conversion rate, and campaign performance metrics
  • Ability to identify patterns in data and translate findings into strategic recommendations
  • Strong communication skills with the ability to explain technical concepts to non-technical audiences
  • Exposure to tools such as Google Ads, Meta, LinkedIn, GA4, Adobe Analytics, DV360, or similar marketing platforms would be beneficial
  • A curious, problem-solving mindset with the ability to manage multiple projects effectively

What They Offer

  • Private health insurance
  • Life assurance
  • Company pension scheme
  • 25 days annual leave
  • Paid volunteering day each year
  • Cycle to work scheme
  • Season ticket loan
  • Clear opportunities for career development within a growing analytics function
  • Exposure to a broad range of analytical challenges and stakeholders

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Posted: October 16th, 2026