Paid Media Manager

Overview

As an Associate Digital Marketer, you will help deliver the Digital Media Strategy for PerfectDraft across Europe. You work in a small, growing digital team and will be hands-on across platforms to bring campaigns to life. You’ll manage multi-channel activation, optimize performance, and contribute strategic input to campaigns. The role combines e-commerce know-how with creative content and data-driven decision making to grow the Direct-to-Consumer footprint. This is a chance to shape digital marketing at a global beer brand with a modern, shopper-focused approach.

Pay / Benefits

• 25 holidays per year + bank holidays
• Pension with employer contribution
• private medical insurance
• 26 weeks paid parental leave
• beer allowance
• volunteer days

Responsibilities

• Execute digital campaigns across Meta, Google, and Snapchat, including targeting, creative, copy, and budget planning
• Contribute to digital strategy by providing input on channel utilization
• Monitor campaigns, analyze trends, and propose data-driven adjustments
• Own setup, optimization, and reporting for PPC, Paid Social, and Display campaigns
• Manage PPC campaigns (AdWords, Bing, Feeds, Merchant Center, Shopping) and optimize performance
• Coordinate creative requests and leverage campaign results to enhance creative output
• Identify new marketing opportunities to drive KPIs

Key requirements

• Proven digital marketing experience in-house or agency
• Understanding of e-commerce and the digital customer journey
• Proficiency with digital tools (AdWords, Meta Ads) and willingness to learn others
• Content writing and copy optimization experience
• Strong prioritization and stakeholder management
• Significant prior Digital Marketing role experience
• Beer knowledge is beneficial but not required
• Confidence to present ideas and challenge the status quo

• stakeholder management
• creativity and copywriting
• proactiveness
• Meta Ads
• Google Ads
• Snapchat Ads

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