Strategic Communications Planner, Large Customer Sales (English)

Company: Google
Apply for the Strategic Communications Planner, Large Customer Sales (English)
Location: London
Job Description:

Overview

As Strategic Communications Planner, you will lead the development and delivery of Sales Plays and associated comms strategies to win in your sector. You’ll coordinate with cross-functional partners to craft integrated, insight-driven proposals and scalable pitch materials. You collaborate with senior leaders to align sector plans with business goals, driving sales on key opportunities. This role combines storytelling, strategic packaging of Google products, and thought leadership to shape advertising solutions for major brands.

Responsibilities

  • Lead strategy, production, training, and delivery of Sales Plays for your sector
  • Drive comms planning and best-practice pitching across Google with sector leadership
  • Partner with cross-functional specialists (analytics, design, measurement, sponsorships, creative) to bring cross-product solutions to clients
  • Create or contribute to sector-specific business plans aligned with senior leads for execution
  • Drive sales through targeted customer opportunities, collaborating with specialist sales managers and Industry Managers
  • Develop scalable pitch materials and winning pitches guided by insights and objectives
  • Package Google’s products as customer objective-led media solutions and share thought leadership

Key requirements

  • Bachelor’s degree or equivalent practical experience
  • 5 years of experience in advertising sales, marketing, consulting, or media (e.g., search, social, mobile, display, video)
  • Ability to communicate in English fluently to interact with internal and external stakeholders
  • Excellent communication
  • Project management
  • Organizational skills
  • Knowledge of YouTube, video, TV, Display and digital media formats
  • Understanding of formats, buy types, and strategies across the business funnel
  • Insight-driven strategy development and media recommendations

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Posted: October 23rd, 2026