Senior Marketing Manager

Overview

In this role you will lead integrated marketing campaigns for Rambert’s touring repertoire and audience-facing programs, while line-managing two juniors. You’ll collaborate with the Audiences team to drive attendance, engagement and income, shaping campaigns across tours, Rambert Grades, Participation & Community projects, and Rambert Plus. The position combines creative copy, data-driven optimization and budget oversight within a flagship arts organisation on London’s South Bank. You’ll work with cross-functional partners to raise the company’s profile and unlock growth.

Pay / Benefits

• 25 days’ holiday plus public holidays
• enhanced sick and family pay
• Free Rambert classes, gym and show tickets
• Two paid volunteering days a year
• Living Wage employer
• Hybrid working, mostly office-based at South Bank

Responsibilities

• Plan and deliver integrated marketing campaigns for Rambert’s repertoire tours, as day-to-day contact for touring venues
• Lead marketing for Rambert Grades, Participation & Community projects and Rambert Plus subscriptions
• Run campaign planning meetings and coordinate activity with venues and partners
• Monitor sales and audience trends, adjusting plans to maximise attendance and income
• Collaborate with PR agencies and venue PR teams to boost profile and press coverage
• Write engaging copy and brief designers, photographers and agencies
• Manage campaign budgets and report on income, spend and results
• Utilise CRM and web data to target audiences and measure performance
• Coordinate projects with Producing, Participation & Community, Development and Finance teams
• Line manage two members of the Audiences team, setting objectives and supporting their development

Key requirements

• Proven experience delivering multi-channel campaigns against audience and income targets
• Experience managing budgets, partners or agencies, and supervising people or freelancers
• Strong project management, communication and attention to detail
• Good working knowledge of CRM, audience data and segmentation
• Excellent copywriting and communication skills
• Experience working with external agencies, partners or stakeholders
• Desirable: arts, culture or touring experience
• Desirable: marketing subscription or digital products
• Desirable: touring or venue-based campaigns
• Desirable: AI tools or automation
• Commitment to Rambert values, diversity, inclusion and accessibility

• strong communication
• attention to detail
• project management
• collaboration
• CRM and audience data analysis
• copywriting

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