Overview
In this Marketing Manager role, you drive acquisition and engagement for Tripledot’s top mobile games from the London office. You will own performance marketing for one or two titles, manage large campaigns and incentivised networks, and align cross-functional teams to grow reach and monetisation. You’ll shape creative strategy and ROI-driven budgets, partnering with UA, creative, monetisation and product teams. This is a high-impact, fast-paced role at a global games company with a strong growth agenda.
Pay / Benefits
- 25 days holiday
- Hybrid Working
- Daily Free Lunch
- Employee Assistance Program
- Private Medical Cover
- Pension Plan
Responsibilities
- Manage incentivised networks for large mobile games
- Own end-to-end marketing for one or two titles
- Be the main point of contact between UA, creative, marketing, monetisation, product and external partners
- Develop high-level creative strategy and collaborate on monetisation initiatives
- Manage budget forecasting, ROI projections and align with studio leadership
- Optimise marketing spend in the millions and impressions in the hundreds of millions
Key requirements
- 3-5 years of User Acquisition experience
- Strong analytical skills and understanding of UA metrics
- Experience managing UA campaigns with significant budgets
- Experience with data visualization and UA tools
- Excellent communication skills
- Motivated, eager to learn and adaptable to fast-paced environments
- Gaming industry experience is nice to have
- Experience with rewarded channels is a plus
- Strong analytical thinking
- Excellent communication
- Problem-solving
- User Acquisition tools
- Data visualization
- Advertiser monetisation tools
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