Company Description
Benham Publishing Limited is a UK-based publisher specializing in business magazines and e-media for trade and industry across sectors such as AI, defence, legal, biotech, materials, space, chemicals, and commerce. Established in 1997, the company is known for high-quality technical publishing that serves chambers of commerce, government bodies, European organizations, and specialist trade associations. Its magazines and directories are designed to engage professional and member readership with expert content, reports, and white papers. Benham Publishing has partnered with over 100 UK organizations in fields including health, utilities, transport, construction, logistics, environmental technologies, and education. The company is trusted to manage client membership data, sponsorship, and editorial for high-profile organizations, including UKTI and the Ministry of Defence.
Role Description
This is a full-time, on-site Advertising Sales Account Manager role based in Liverpool. The Advertising Sales Account Manager will be responsible for generating advertising revenue across Benham Publishing’s magazines and digital platforms by identifying prospects, conducting outreach, and managing sales pipelines. Day-to-day activities include building and maintaining relationships with clients, presenting advertising solutions, negotiating rates and packages, and ensuring campaigns are delivered to agreed specifications and timelines. The role involves collaborating with editorial and production teams to align advertising content with publication schedules and client objectives, while monitoring campaign performance and providing regular client updates. The Advertising Sales Account Manager will also contribute to sales forecasts, maintain accurate CRM records, and participate in planning activities to support revenue growth and long-term client retention.
Qualifications
- Proven skills in advertising sales, account management, and client relationship development.
- Experience in identifying sales opportunities, negotiating commercial terms, and closing deals.
- Ability to work with business magazines and digital media, understanding advertising formats and inventory.
- Strong communication, presentation, and interpersonal skills suited to professional and technical audiences.
- Competence in using CRM systems, basic office software, and maintaining accurate sales documentation.
- Organizational skills to manage multiple accounts, meet deadlines, and follow structured sales processes.
- Prior experience in publishing, media, or B2B advertising is highly beneficial.
- Comfortable working on-site in Liverpool within a collaborative, commercially focused team environment.
- Relevant education in business, marketing, communications, or a related field, or equivalent practical experience.
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