Appfire is seeking a Senior Product Marketing Manager to turn customer problems, product capabilities, and market opportunities into compelling GTM strategies for a portfolio of B2B SaaS products. You will own positioning, messaging, launches, sales enablement, and full‑funnel content, working cross‑functionally to connect strategy to revenue opportunities.
You will lead end‑to‑end GTM for new products and major updates, develop demand programs, and craft campaigns, assets, and customer journeys
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