Overview
In this Senior Account Manager role, you own a strategic portfolio of UKI enterprise accounts and drive value-based growth. You engage with senior leaders across Marketing, CX, Operations, and Product to uncover high-value use cases for Sinch’s CPaaS, Email, and Voice APIs. You work with cross-functional teams to design scalable, ROI-focused campaigns and renewals. This is a chance to shape how customers evolve their conversational journeys with industry-leading APIs.
Responsibilities
- Take commercial ownership of an existing UKI portfolio and shift relationships from transactional to strategic growth
- Lead value-driven conversations with LOB stakeholders in Marketing, CX, Operations, and Product
- Map and co-create next-generation customer use cases (personalized campaigns, automated care journeys, high-deliverability touchpoints)
- Defend and grow contract values through negotiations and long-term renewals
- Collaborate with Customer Success Management to execute commercial strategy, value-expansion pricing, and renewals
- Coordinate with CSMs, Solutions Engineering, and Support to mitigate churn and ensure world-class delivery
- Analyze usage trends and profitability to identify organic expansion triggers
- Maintain accurate pipeline forecasting in Salesforce with clear expansion and renewal milestones
Key requirements
- 7+ years of quota-carrying account management or relationship sales with a record of expanding enterprise accounts through value-based selling
- Proven experience engaging directly with LOB decision-makers (CMOs, Heads of CX, VP of Product, Digital Marketing Directors)
- Experience in a team-based account model partnering with CSMs, TAMs, or Solutions Engineers
- Deep understanding of CPaaS, Email, or Telecom (SMS, WhatsApp, SMTP, or related APIs)
- Ability to map accounts, identify cross-sell opportunities, negotiate pricing, and execute usage-based expansions
- UK residency with willingness to travel
- collaborative mindset
- strategic thinking
- excellent communication and stakeholder management
- CPaaS (SMS, WhatsApp, RCS)
- Email delivery systems
- Voice APIs
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