European Digital Account Manager – Media

Overview

In this role you will own the digital and data product for international client markets, aligning with the Global Client Team. You will collaborate with global and local teams to ensure digital and data are considered across the Mx Process and clearly presented to clients. You will address day-to-day issues, troubleshoot technical questions, and help refine processes while supporting team and client training. You will craft innovative digital strategies aligned with the consumer journey and offline channels, staying current on new digital developments and partner with media vendors.

Responsibilities

• Build trusted relationships with client stakeholders across marketing, media, and digital teams
• Coordinate with global and local specialist teams to deliver aligned communication solutions and share best practices
• Develop digital strategies considering the consumer decision-making process and offline channel role
• Define implementation approaches for strategies with channel experts
• Stay abreast of digital developments and inform clients accordingly
• Foster relationships with key media partners to access products/resources
• Oversee local execution of digital strategy, implementation, and reporting
• Lead digital training for staff and client development

Key requirements

• Proven track record of building effective digital solutions in an agency setting
• Ability to consider digital and data across the full customer journey
• Experience with GMP stack
• Excel wizardry
• Fluent in English

• international client management experience
• understanding of ad tech platforms
• GMP stack
• Excel
• ad tech platforms

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