Manager, Marketing Operations

Overview

In this role, you will own and evolve international marketing planning and governance to steer strategy, budget, and resource decisions. You will partner with the Senior Director of International and Global Brand Marketing and cross-functional leads to ensure timely, rigorous planning and investment prioritization. You’ll build scalable reporting and operating models that drive revenue growth and partner success, while leading change and facilitating collaboration across Creative, Marketing, Sales, Finance and Legal. This is an opportunity to shape global marketing operations at Snap and impact how the business scales internationally.

Pay / Benefits

• paid parental leave
• comprehensive medical coverage
• emotional and mental health support programs
• compensation packages that reflect long-term success
• collaborative and inclusive culture
• office-based work expectations (4+ days per week)

Responsibilities

• Own annual, bi-annual, and quarterly planning cycles for International Marketing, including SSP/OP coordination and resource modeling
• Define and maintain budget governance for International, with clear spend visibility and tradeoff analysis
• Serve as strategic operator to Senior Director and Finance, guiding planning decisions and ensuring accountability
• Provide leadership and guidance to the org, enabling high-quality execution and inclusive decision-making
• Lead global business performance rhythm and quarterly reviews, and scale the pipeline operating model for revenue growth
• Create centralized, scalable reporting systems to support measurement and cross-functional decision-making
• Partner with Operations leaders across C&M to align standards and drive consistency at scale
• Establish end-to-end agency and vendor operating frameworks, governance, and procurement alignment
• Own intake systems, workflows, and tooling evolution to support global scale and cross-functional clarity
• Lead change management for new tools/processes and track adoption and rollout

Key requirements

• Significant experience in operations, program management, marketing operations, or related fields
• Bachelor’s degree or equivalent practical experience
• Experience leading planning cycles, operating rhythms, or org-wide process design in a fast-moving environment
• Demonstrated ability to operate with ambiguity and make high-impact decisions
• Strong strategic thinking with operational rigor and execution ability
• Exceptional communicator and influencer, trusted by senior leaders
• Proven ability to design and scale operating models, governance frameworks, and systems
• Highly analytical, detail-oriented, and solutions-driven with good judgment
• Deep collaboration experience with Creative, Marketing, Sales, Finance, Legal, and Product teams
• Passion for Snap’s products, creative culture, and innovation

• advanced program leadership
• strong strategic thinking
• exceptional communication
• operating model design
• governance frameworks
• performance reporting

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