We are partnering with a growing beauty brand to recruit a Senior Trade Marketing Manager – Global. This role will lead the development and execution of trade marketing strategies across key markets, working closely with regional sales, marketing, and distributor partners to drive brand visibility, commercial performance, and in-store excellence. The successful candidate will play a critical role in translating global brand strategy into impactful regional and local trade initiatives across wholesale, retail, and omnichannel environments.
Задачи
- Develop and deliver the Global trade marketing strategy, aligned with global brand objectives and regional commercial priorities
- Own the planning and execution of trade marketing campaigns, including product launches, promotions, activations, and retail programs
- Partner closely with Sales, Marketing, and Commercial teams to support sell-in and sell-through performance
- Act as the key point of contact for distributors and key retail partners across EMEA, ensuring consistent brand execution
- Lead the creation of trade marketing toolkits, including sell-in decks, POS, VM guidelines, and activation playbooks
- Manage in-store and online visibility, ensuring best-in-class execution across channelsAnalyse performance data and campaign results, using insights to optimise future activity
- Manage trade marketing budgets and ensure effective ROI tracking
- Support market-specific needs while maintaining brand consistency across the region
- Manage/support/build up a trade marketing exec.
Требования
- Proven experience in Trade Marketing within the beauty, cosmetics, personal care, or FMCG sector
- Experience working across Global markets is a must, ideally with distributors and/or multiple retail partners
- Strong understanding of retail environments, promotional mechanics, and go-to-market strategies
- Commercially minded with the ability to balance brand and sales objectives
- Confident stakeholder manager, comfortable working cross-functionally and cross-culturally
- Strong analytical skills with the ability to translate data into actionable insights
- Excellent communication and presentation skills
- Будет плюсом: Additional languages is a plus
Условия
Salary: Open to salary based on experience plus top bonus and perks!
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