Senior /Marketing Manager (6‑Month Maternity Cover) 50-55k + Bonus

Company: Mason & Dale Recruitment Specialists
Apply for the Senior /Marketing Manager (6‑Month Maternity Cover) 50-55k + Bonus
Location: London
Job Description:

Senior Marketing Manager (6-Month Maternity Cover) – Hybrid (London)

Drive strategy. Shape audience growth. Lead campaigns for one of the UK’s largest event.

Are you a strategic, creative and outrageously organised marketer looking for your next step? This 6-month maternity cover offers the chance to take ownership of a major B2B technology event and work across the full marketing mix – from campaign strategy to audience development, paid media, PR, content alignment and commercial growth.

What you’ll be doing

  • Developing and executing end-to-end marketing strategies across a large-scale tech event
  • Leading messaging, copywriting and outbound communications to drive delegate and exhibitor engagement
  • Partnering with sales to deliver campaigns that support new business, retention and revenue growth
  • Building strategic audience development plans aligned to event positioning and key messaging
  • Managing paid media, PR agency collaboration and brand amplification across digital and broadcast channels
  • Overseeing community building and social media strategies that deepen engagement and brand affinity
  • Managing databases, segmentation, reporting and forecasting with BI/data support
  • Owning delegate/visitor revenue generation, pricing strategy and registration delivery
  • Managing budgets, POs and stakeholder sign-off across marketing materials and content

What we’re looking for

  • Strong copywriting and communication skills
  • Confidence working with CRM/CMS systems, email automation and digital marketing tools (GA, Google Ads, etc.)
  • Ability to analyse KPIs, demographics and market trends to optimise performance
  • Flexibility around peak event periods

What you’ll gain

  • The chance to lead marketing for a flagship UK event
  • Exposure to all areas of event marketing – digital, audience, commercial, PR, paid media, content alignment
  • A fast-paced, creative environment with genuine career-building potential
  • Hybrid working (West London)
  • Competitive salary + performance-related bonus

#J-18808-Ljbffr…

Posted: November 9th, 2026