Head of Marketing

Company: Robert Half
Apply for the Head of Marketing
Location: Macclesfield
Job Description:

Overview

In this newly created Head of Marketing role, you own the marketing strategy across touring entertainment brands and lead a small team. You will collaborate with external agencies to drive customer acquisition and ticket sales while delivering measurable commercial results. You’ll shape multi-brand campaigns, monitor performance, and use data-driven insight to steer decisions. This is an autonomous, leadership-focused opportunity within a dynamic live entertainment business.

Pay / Benefits

  • salary 60,000 plus benefits
  • 25 days holidays
  • autonomy within leadership
  • opportunity to shape a newly created role
  • leadership visibility
  • collaborative and entrepreneurial environment

Responsibilities

  • Create and implement the overall marketing strategy across multiple live events and brands
  • Drive audience growth, customer acquisition and ticket sales
  • Lead, develop and coach a four-person marketing team
  • Manage external agencies for paid media, SEO and digital channels
  • Oversee CRM, digital marketing, social media, content and brand activity
  • Monitor campaign performance, ROI and ROAS
  • Leverage customer insight to guide decisions
  • Collaborate with commercial and operational stakeholders
  • Support launches into new venues and locations

Key requirements

  • Experience in Marketing Manager, Senior Marketing Manager, Growth Marketing Manager or Head of Marketing roles
  • Proven ability to develop and deliver multi-channel marketing strategies
  • Strong knowledge of digital marketing, CRM and customer acquisition
  • Data-driven with ability to analyze performance and optimize campaigns
  • Budget management and experience working with external agencies
  • Previous team leadership experience
  • Excellent communication and stakeholder management skills
  • Hands-on contributor to both delivery and strategy
  • stakeholder management
  • communication
  • hands-on delivery
  • digital marketing
  • CRM
  • customer acquisition

…

Posted: October 23rd, 2026