Business Development Manager

Company: D.W. WINDSOR LIMITED
Apply for the Business Development Manager
Location: London
Job Description:

Contract: Full-time, Permanent

Salary: £50,000, plus generous performance-related bonus & Car Allowance £7,200

Benefits: Pension, private healthcare contribution, life assurance, SIPS and additional employee benefits

Drive Growth. Build Relationships. Shape Places.

For more than 45 years, DW Windsor has helped illuminate streets, towns, cities and public spaces across the UK. As a leading British manufacturer of exterior lighting and urban furniture solutions, we work with local authorities, consultants, contractors and developers to create safer, smarter and more sustainable environments.

Due to continued growth, we are looking for an ambitious and commercially focused Business Development Manager to develop our presence across London and East Anglia.

This is an exciting opportunity to take ownership of a key geographical territory, build influential customer relationships and identify exterior lighting projects from initial specification through to order and delivery.

The opportunity

As Business Development Manager, you will drive profitable sales growth through a combination of new business generation, strategic account development and proactive project tracking.

Working with local authorities, M&E consultants, contractors, housebuilders, developers and other key stakeholders, you will identify projects at an early stage, influence specifications and guide opportunities through the full sales cycle.

Your responsibilities will include:

  • Identifying and converting new sales opportunities across London and East Anglia
  • Building trusted, long-term relationships with local authorities, consultants, contractors, developers and other direct customers
  • Promoting DW Windsor’s product portfolio and technical capabilities
  • Delivering compelling customer presentations and CPDs
  • Maximising the potential of existing customer accounts
  • Tracking projects from initial identification through to order placement and completion
  • Maintaining an accurate CRM pipeline, including opportunity values, forecast dates and project updates
  • Providing relevant market intelligence, activity reports and performance updates
  • Working closely with internal teams to deliver an excellent customer experience
  • Providing responsive after-sales support and helping to resolve customer queries

What we’re looking for

Essential experience and skills

  • Proven experience in business development, specification sales, project sales or key account management
  • A strong record of identifying, developing and converting commercial opportunities
  • The ability to build credibility with a wide range of customer and technical stakeholders
  • Excellent communication, presentation and relationship-building skills
  • Strong commercial awareness and confident negotiation skills
  • Experience managing a structured sales pipeline using a CRM system
  • The organisation and self-motivation needed to manage a regional territory effectively
  • A full UK driving licence and the ability to travel regularly across London and East Anglia

Experience working with local authorities, consultants or customers within the lighting, electrical, construction or infrastructure sectors would be advantageous. However, we are equally interested in candidates with strong specification or project sales experience gained in a related technical market.

What we offer

  • Performance-related bonus
  • Life assurance
  • Employee benefits platform
  • Ongoing professional development and product training
  • The opportunity to represent an established and respected British manufacturer

Why join DW Windsor?

Innovation, sustainability and customer relationships are central to everything we do. You will join an experienced and supportive team, representing market-leading solutions that make a visible difference to communities and public spaces across the UK.

If you are an accomplished specification or project sales professional who enjoys building trusted relationships and influencing projects from concept to completion, we would love to hear from you.

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Posted: October 23rd, 2026