Senior Manager, Marketing Transformation

Overview

As Senior Manager in Marketing, you lead complex client engagements and oversee major marketing transformations aligned to client strategy and EY quality. You will manage multiple workstreams, build senior stakeholder relationships, and shape growth through data-driven, multi-channel marketing programs. You drive future-state operating models, governance, and capability uplift to enable agile, sustainable performance. This role offers high-impact work at EY Studio+, with opportunities to influence client directions and contribute to thoughtful market leadership.

Responsibilities

• Lead complex client engagements and deliver major marketing transformation programmes
• Manage multiple workstreams with interdependencies, risks, and senior stakeholders
• Act as trusted advisor to senior stakeholders and shape client agendas
• Define and implement scalable marketing operating models and governance
• Develop integrated marketing strategies spanning digital, social, CRM, brand, and performance
• Oversee end-to-end campaign lifecycle with cross-functional teams
• Utilise data, analytics, martech and CRM to improve ROI and personalisation
• Lead, mentor and develop multidisciplinary teams
• Contribute to business development, proposals, and market thought leadership
• Maintain governance, risk, and quality standards in line with EY policies

Key requirements

• Extensive experience leading marketing strategy, transformation, or CX programmes
• Strong understanding of digital marketing, CRM, martech, and analytics
• Proven ability to lead large, complex engagements with senior stakeholders
• Experience mentoring and growing high-performing teams
• Exceptional executive communication, storytelling, and stakeholder management
• Background in consulting, professional services or agency environments

• executive communication
• stakeholder management
• leadership
• digital marketing
• CRM
• martech ecosystems

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