Direct message the job poster from Western International Group(UK)Ltd
Western International Group UK Ltd is part of the globally renowned Western International Group—an international conglomerate with a rich heritage in electronics, home appliances, fashion, and retail. With roots in Dubai and a global presence, the Group serves over a billion customers worldwide.
In the UK, Western International Group brings a commitment to quality, innovation, and affordability. Our UK division focuses on enhancing everyday life with trusted, value-driven products—most notably Geepas, our flagship brand known for reliable electronic kitchenware and home appliances. With over 1,500 products and 500 million satisfied customers globally, Geepas is a name synonymous with dependability and practical excellence.
At Western International Group UK Ltd, we believe that small choices make a big impact—from morning coffee to family dinners. Our mission is to empower homes across the UK with smart, affordable solutions that make everyday living easier.
Extra Perks: Car Allowance | Employee Discounts | Free Parking & EV Charging | Staff Playroom
“Your territory. Your strategy. Your success — we just give you the stage to shine.”
We’re looking for a dynamic, self-motivated Area Sales Manager to lead the West & East Midlands for Geepas.co.uk and our portfolio of trusted home, kitchen, and lifestyle brands.
This is your chance to grow sales, build strong retailer & wholesaler relationships, and make your mark with products people use and love every single day.
What You’ll Do
- Be the face of Geepas in your region – connecting with retailers, wholesalers & independents.
- Drive sales of home appliances and lifestyle products through strong partnerships.
- Spot opportunities using weekly performance reports & market insights.
- Work with internal teams to keep stock, promotions & forecasts on track.
- Deliver compelling presentations & business reviews.
- Stay ahead with deep product & competitor knowledge.
- 4+ years in UK sales/account management (home appliances, kitchenware, or consumer goods preferred).
- Commercially sharp with strong analytical skills (Excel & forecasting tools).
- Confident communicator & natural relationship-builder.
- Self-starter who owns their territory and delivers results.
- Midlands wholesale/retail knowledge is a plus.
- Clean UK Driving License
- Creative freedom to test new ideas
- Training & career growth opportunities
- Employee discounts on our products
Hurry up and apply — we’re desperately waiting to connect with the right talent!
Qualifications
- 4+ years in UK sales/account management (home appliances, kitchenware, or consumer goods preferred).
- Commercially sharp with strong analytical skills (Excel & forecasting tools).
- Confident communicator & natural relationship-builder.
- Self-starter who owns their territory and delivers results.
- Clean UK Driving License
- Midlands wholesale/retail knowledge is a plus.
Benefits
- Car Allowance
- Employee Discounts
- Free Parking & EV Charging
- Staff Playroom
Location: Birmingham, England, United Kingdom
This listing reflects a generic UK role; refer to the posting for current opportunities and application details.
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